Jacksonville’s remarkable growth and natural advantages have yet to be matched by a clear, cohesive identity—one that defines who we are, connects our built environment, and fuels civic pride. Unlike peer cities such as Charleston and Nashville, our vague reputation limits our economic potential, tourism, and talent attraction, while dampening residents’ sense of belonging.
The Jacksonville Civic Council is asking residents to complete a short survey to help define what makes Jacksonville unique. By engaging the community to define our authentic story and shared vision, Jacksonville can build a stronger sense of identity and emerge as a world-class city and destination of choice.